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Gel-Oh Dolly!

Do you want a fun, easy-to-use way to consume your favorite craft cocktails and deserts? That’s where Gel-Oh Dolly! comes in. Gel-Ol Dolly! is a grown-up twist on an old favorite. They provide a gourmet Jell-O shot mix for you to create your own fancy shot.

For Dolly Fiedelman co-founder of Gel-Oh Dolly!, running her own company seemed natural coming from a family of entrepreneurs. The desire was always there – that’s why Fiedelman took a chance on her favorite summer go-to. Gel-Oh Dolly! was sparked at a tailgating party at Red Rocks. After bringing gourmet Jell-O shots, it soon became an expectation that she would be providing them at every gathering. “People kept telling me I should sell them, and here we are!” Fiedelman said.

Unlike your typical shot, these Jell-O shots use real food ingredients to create craft cocktail and gourmet dessert inspired mixes. You have the freedom to get crafty with glasses and garnishes, or keep it simple and just mix with your favorite spirit, chill and enjoy!

Fiedelman and her co-founder Terri Johanson joined LEADING EDGE for Entrepreneurs in spring 2017 to put a plan in place, and create a business from their idea: “The program allowed us to evaluate and understand our concept and decide if it was viable. It also pushed us to start thinking in the entrepreneur mindset.”

During LEADING EDGE, they created a plan for a brick and mortar, selling individual Jell-O shots and focusing on events. However, due to cost in the liquor licensing and perishability limiting scalability, they pivoted to the dry mix right before joining Trout Tank: Food Frenzy. They found themselves putting their pitch together in two weeks. Although they were the only company pitching at the event that was not selling at the time, Gel-Oh Dolly! received the People’s Choice award.

“Trout Tank led us to opportunities to do pop-up events and while we didn’t think we’d be ready to do so and sell in the timeframe given, it pushed us to take the leap,” Fiedelman said. With their pivot to dry mix, they now have a product that can be shipped world-wide.

Recently, they partnered with one of their favorite breweries, Intrepid Sojourner Beer Project for the Bacon and Beer Classic at Mile High Stadium. They experienced a great reception and collaboration, where they made an orange cream Jell-O shot that can be made with a light wheat beer. And, this is not the last time the two are partnering – they are in the works right now to plan future events together.

Back at their launch, Gel-Oh Dolly! served four year-round flavors. They have since launched six new flavors, including seasonal favorites like winter cosmo and spiced orange. “While we continue to grow our brand awareness, we pride ourselves on changing people’s perceptions of Jell-O shots,” Fiedelman said. As they continue to hone in on their operations, they plan to focus on large events, such as corporate events and weddings. This gives them the opportunity to work with the client one-on-one to not only create a custom label but flavor as well, to create a unique experience for each customer.

MindCraft Makerspace

“An entrepreneur is someone who jumps off a cliff and builds a plane on the way down.” — Reid Hoffman Entrepreneurs are passionate risk-takers who make an impact on our economy, and they‘ve made Colorado a top-five state for startup activity and for innovation. Entrepreneurs know it takes a lot more than an idea to make a business come to life. Brenda Lane is co-founder of MindCraft Makerspace knows just that. Lane has poured herself

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Paleo Meals To Go

A few years ago, Ty Soukup went on his first multi-day backpacking trip around the Maroon Bells 14ers in Colorado. But, his biggest challenge wasn’t the terrain – it was figuring out what to eat. He couldn’t find any backpacking meal options that would fit with his Paleo diet. “I thought to myself, why isn’t someone making a backpacker meal that appeals to folks on alternative diets?” Soukup recalled. “It was in that moment that

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Coppertops Paperie

When considering starting her own business, Jessica Burke was given the advice, “do something you completely love, even in the tiny details.” The only thing she felt absolutely certain she loved – tiny details and all – was paper products. Jessica’s passion drove her to start CopperTops Paperie, a company that sells personalized paper products, in 2013. CopperTops is most widely known for their patent-pending bottle wrap, which emerged from a conversation with a customer

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Lori J Photography

Entrepreneurs are known for having to perform many different roles. Many struggle with the financial and accounting aspect of their business, while others have a hard time understanding the power of social media. For Lori Johnson, owner of Lori J Photography, she’s the first to admit that her nemesis is marketing. Lori J Photography provides a boutique photography service experience for Denver wedding photography, family portraits, and lifestyle headshots for entrepreneurs in Denver. The business

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The PB Love CO

“We want to feed people real, delicious food and make them happy!” That’s how PB Love CO , a Denver Metro Small Business Development Center (SBDC) company describes themselves, and it’s apparent in everything they do. PB Love is committed to creating stone-ground, handcrafted, artisan nut butter, using only real-food ingredients in every jar they make. Mario Esparza had been perfecting the flavor, consistency and ingredients of his own nut butter for over 12 years,

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Sky Blue Builders

When Mowa Haile set out to build a business with a couple of friends, they agreed on one fundamental principle: customer service. “The opportunity to be customer focused is what motivates us and differentiates us,” said Mowa, President of minority-owned Sky Blue Builders, LLC. “As consumers, we see the mistakes that big companies make – and we want to change that. Everything we do, we consider it from the perspective of the customer. If it

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